Ad Personam

Susanne Roeder

I have been a journalist for several decades, for almost as long as I can remember. For me it is a most fascinating profession, as it allows one to get in touch with so many people from different walks of life, with all kinds of cultures, traditions. In short, a very rewarding and varied way to spend one’s lifetime and make a living.

There is no denying the strength and power of digital media. Which is why I, too, feel I can contribute statements, features, articles of substance in this playing field. My Blog is dealing with the automobile world – anything to do with 4 wheels – from motorsport to cars in general, to politics in the automotive sphere. This also includes lifestyle issues and sports.

On the other hand, print has always been and still is very important, but there is no denying the strength of digital media. So why not do both.

My motto for a lot of  these contributions whether blog or print: Disrupt to differentiate!